Metro Chamber Annual Dinner & Business Awards Brand

The Sacramento Metropolitan Chamber of Commerce honors local businesses and leaders through their Annual Dinner & Business Awards. The following is a branding case study and various digital and print collateral for their 129th celebration. Print collateral included invitations, envelopes, menus, signage, and table settings. Digital collateral included social media posts, emails, and various web assets. This event required a distinctive brand from years prior. Hosted annually in January, the brand had to reflect the transition from spring into winter while maintaining elegance and organization. Initial concepts were presented through invitations and table setting mockups for the client to grasp the visual language.